Writing
Blog posts, guides and opinion pieces
Education is for all of us. Here you can find posts, explanations and opinions about the state of education.
All posts
Best CMS for Educational Websites (Schools, Universities & Learning Products)Schools, universities, research centres, edtech companies and course creators each need a different CMS. GEO for Universities: Guide to Prompts, Course Facts & AI CitationsUniversities show up in AI answers when AI tools can reach their course pages, find one consistent version of every fact, and see them cited on the sites applicants trust. 
Lead Generation for Higher Education: SEO, Email, Webinars & GEOLead generation for higher education works when SEO comes first: one page per program, one query per page, and a clear path to an inquiry. Newsletters, webinars, GEO and paid channels then build on that base. 
SEO for Enrollment Growth: Program Pages, Application-Ready Searches & AI AnswersEnrollment growth from SEO comes from program pages, not blog traffic. Target searches that pair a program with cost, format or deadline, give each program one page that states those facts plainly, and track organic inquiries per program in your CRM. 
How I Use Ecosia as an SEO ManagerI use Ecosia to check SERPs fast: pick a region, switch between Google and Bing results, and turn AI Overviews on or off. It's a solid default for everyday search, but it doesn't replace dedicated SEO, AEO or GEO tools. 
University Scholarship Page SEO: Why Aggregators Outrank You & How to Win the Searches BackScholarship searches land on aggregators because they publish one crawlable page per award, while most universities keep awards in a PDF, one table or a login-walled portal. 
Best Scholarships in the US: Who Qualifies & What They Pay The Gates Scholarship, QuestBridge and the Jack Kent Cooke award lead the need-based options for US high school seniors, and Fulbright leads for international graduate students, with 2026 deadlines checked against each awarding page. 
Content Marketing for Higher Education: Applicant Questions, Query Ownership & AI AnswersContent marketing for higher education pays off when every piece answers a question applicants search and passes them to the course page that owns it. 
SEO vs AEO vs GEO: The Catalogue, the Reference Desk and the Literature ReviewSEO wins a ranked link and a click, AEO wins the single passage a search engine reads out as the answer, and GEO wins a citation inside an AI-written answer. 
Best Learning Apps for Adults, Kids, Language Learners and StudentsKhan Academy is the best free place to start for most learners, and Khan Academy Kids for under-eights. Duolingo builds a language habit, Brilliant teaches maths and science by doing, and Anki is the app for exams. 
5 Best YouTube Channels to Learn German: Structure vs PopularitySubscriber count does not tell you if a channel can teach you German. What does: playlists tagged by level, enough depth to stay at one level for months, and a route onward. 
Nothing matches that combination yet. Clear a filter to see everything.